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Romagna is a region where the passion, the devotion,
and the love of the cycling are at their apex.At the height
of their creativity,a local bicycle fanatic from the Romagnola
town of Lugo, Oliviero Gallegati, began in 1973 to manufacture
exquisite custom road bicycles.
Somec is the name that Mr. Gallegati decided to give to
his new enterprise. Somec comes from the Italian "Mechanic's
Society" acronym, "Societa' Mecchanica".
In the beginning the bikes were sold to local cyclists
but with increased exposure at international bike shows,
Somec received orders from many foreign customers fascinated
with the work of Somec's superbly skilled artisans.
Now Somec distributes its products all over the world.
EMBLEM
Two images met Mr. Gallegati's vision of his dream for
Somec:
- the tulip, because it is elegant and durable and comes
in a vast array of colors
- the cavallino rampante -stallion-which Francesco Baracca,
a famous war aviator from Lugo of the late 1800's, had
emblazoned on his airplane.
This same horse was given from Baracca's family to Ferrari,
and of course is now associated with their prestigious
cars.
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